The Power Of Advertising: 3 Recent Happenings

It’s been a busy couple of weeks for advertising – especially with the announcement that UK ad spending in the digital sphere is still increasing, despite the threat of Brexit. Here are 3 campaigns that caught our interest, and show how the medium continues to evolve and challenge.

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Retailers In Hot Water: Branding Blunders

Waterstone’s made news this week when it emerged that three apparently independent high street stores in Rye (‘The Rye Bookshop’), Southwold (‘Southwold Books’) and Harpenden (‘Harpenden Books’) were, in fact, owned by the chain book retailer. But it’s not the only brand to have been criticised for misleading the public.